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Why is it worth investing in SEO advertising?
The first page of search results is for winners (for top dogs)
The first page of search results is for winners (for top dogs)
TOP 10 organic results on the first page with search results receive 92% of the whole search traffic.
SEO traffic attracts high-quality leads
On average, inbound leads from SEO have a three times higher conversion ratio compared to leads from other sources.
SEO traffic attracts high-quality leads
SEO vs search advertising Google Ads
Organic SEO is five times more efficient than contextual advertising in attracting high-quality customer prospects.
SEO vs search advertising Google Ads
ТОP 3 positions dominate
ТОP 3 positions dominate
According to various click rating research, the first three positions of organic search results receive 55% of the entire search traffic from PC and 45% of the entire search traffic from mobile devices.
SEO is critical for B2B businesses
57% of marketing specialists consider SEO as their main channel for lead generation, which is significantly more efficient than any other tool.
SEO is critical for B2B businesses
Users with the highest purchase intention
Over 78% of mobile searches on Google Maps result in offline purchases and store visits within 24 hours.
Users with the highest purchase intention
If you're still reading, we assume we've convinced you enough to invest in search engine optimization (SEO).
However, decision makers often find it difficult to choose the right SEO company that can deliver real results.
Media Gate is the leading SEO agency in the Central Asia market. Our team has extensive experience with large local and global enterprises.
SEO procedure
Semantic core
STEP
02
We analyze keywords, select relevant cutting-edge and promising ones, and then develop the most appropriate promotion strategy.
STEP
01
Audit
We perform a comprehensive audit, including assessing the current website status and its SEO positioning.
The competitor strategy research
STEP
03
We conduct competitive analysis to identify strong and weak points in their strategies.
Website content
When the semantic core is ready, we assess the website content and amend the existing text appropriately.
STEP
04
Semantic core
STEP
02
The competitor strategy research
STEP
03
Technical optimization
We create a reference list of required technical updates for the website, such as link structure, download speed, images, etc.
STEP
05
06
Link building
Based on a common strategy, we arrange the most suitable working mode with reference blogs, build domain trust, and draw additional organic traffic.
STEP
Content strategy
07
We prepare the content plan and complete technical requirements documentation related to its performance. We provide necessary support, if needed, to design your own blog or news section.
STEP
Comprehensive reporting system
08
We provide you with coherent and useful reports about traffic dynamics and visibility on SERPs.
STEP
Comprehensive reporting system
08
STEP
Content strategy
STEP
07
Link building
STEP
06
Technical optimization
STEP
05
STEP
01
Audit
Website content
STEP
04
Become a partner of the best Media Gate SEO team!
SEO case study
CASE 1
Makeup on-line store
Makeup on-line store
Problem
The customers experienced a decline in sales over the last 24 months, despite monthly increased expenses for Google Ads and website updates.
Solution
Content and landing page optimization, technical optimization for better website performance, link mass creation, and content marketing campaign.
Result
The monthly income had grown by 10% within 3 months, despite the suspended Google Ads campaign (effective monthly savings of $3000–5000 on promotion expenses).
- Visibility on SERPsGrowth from 15.5% up to 26% within 100 days
- Visibility on SERPsGrowth from 15.5% up to 26% within 100 days
- Position on SERPsImproved from 21.2 up to 7 within 100 days
- Position on SERPsImproved from 21.2 up to 7 within 100 days
- Organic traffic growthIncrease of 27% within 100 days, accompanied by a decrease in bounce rate, increased average session duration, and pages per session
- Organic traffic growthIncrease of 27% within 100 days, accompanied by a decrease in bounce rate, increased average session duration, and pages per session
CASE 2
The incumbent auto dealer in the region
The incumbent auto dealer in the region
Problem
Our customer faced growing competition in organic search results.
Solution
Performed audit of semantic core, added over 50 new keywords. Revised more than 65% of website content, significantly improved compliance with mobile devices. Reinforced policy in working with reference blogs, and developed a content plan from the beginning.
Result
10-fold visibility growth from 3.6% up to 35% within 18 months. Improved average position by TOP-25 keywords from 44 up to 8. Augmented organic traffic by 246% within 18 months.
- Visibility on SERPsGrowth from 3.6% up to 35% within 18 months
- Visibility on SERPsGrowth from 3.6% up to 35% within 18 months
- Position on SERPsImproved from 44 up to 8 within 18 months
- Position on SERPsImproved from 44 up to 8 within 18 months
- Organic traffic growth
Growth of 246% within 18 months worldwide
- Organic traffic growth
Growth of 246% within 18 months worldwide
CASE 3
Finance industry
Finance industry
More products
- Visibility on SERPsGrowth from 5% up to 20% within 12 months
- Visibility on SERPsGrowth from 5% up to 20% within 12 months
- Position on SERPsOrganic traffic enables saving of $10000 per month
- Position on SERPsOrganic traffic enables saving of $10000 per month
- Organic traffic growth246% growth within 18 months
- Organic traffic growth246% growth within 18 months
FAQ about SEO
Search engine optimization (SEO) refers to the process of improving the visibility of websites in search engines such as Google and Yandex. These techniques include things like keyword research and selection, creating search engine optimized website content such as pages and articles, optimizing website architecture for SEO, creating backlinks (both internal and external), connecting your website pages to the Google Search Console for crawling and indexing, and constantly optimizing website and content according to updates and algorithm changes introduced by Google from time to time. Depending on the nature of your business, your website may require different types of search engine optimization, including local SEO, internal SEO, international SEO, SEO for e-commerce, etc.
SEO is an essential part of any marketing strategy because it brings more traffic to the website. A website that is optimized for search engines ranks well in search platforms like Google and Yandex, and attracts high-quality, free traffic from your target audience. SEO helps you gain a better position for keywords that your potential customers use when searching for your goods or services.
The better your SEO, the higher your ranking, the more traffic you get, and the higher conversion rate you achieve. This leads to more sales prospects for your sales funnel and ultimately increases your sales volumes and income. Leads generated by organic traffic have the highest conversion ratios compared to leads from other traffic sources. In addition to increasing conversions and income, SEO helps improve the user interface of your website with useful content, enhances your brand image, and increases visibility in search results.
The better your SEO, the higher your ranking, the more traffic you get, and the higher conversion rate you achieve. This leads to more sales prospects for your sales funnel and ultimately increases your sales volumes and income. Leads generated by organic traffic have the highest conversion ratios compared to leads from other traffic sources. In addition to increasing conversions and income, SEO helps improve the user interface of your website with useful content, enhances your brand image, and increases visibility in search results.
Yes, it is. SEO cannot be done without a website. Your website should not only provide visitors with what they are looking for but also function correctly for them. This includes having a user-friendly and legible design, easy navigation with a consistent and correct structure, and relevant, interesting, and pertinent content. It is important to ensure that the website performs well on different devices such as PCs, laptops, tablets, smartphones, etc., and is optimized for fast loading. In the current digital environment, both visitors and search engines expect websites to load in less than 2 seconds. There are other technical points to consider when designing and preparing a website for SEO.
SEO is a long-term strategy. It takes time to see the results of SEO efforts. It can take days, weeks, or even months to start gaining significant traffic from SEO campaigns, depending on the difficulty of the keywords targeted for your business. However, Google now scans and indexes content much faster than in the past. So, if you have an SEO-optimized website with effective content and backlinks from high-quality websites in your industry, you may start seeing results from SEO implementation and updated content within a few days of launching. Unlike advertising, SEO is not meant to bring immediate results. The strategy should be developed for the long-term, aiming for organic traffic and growth from search results.
SEO continues to be one of the most effective marketing channels in terms of ROI (return on investment). Leads generated from SEO have the highest conversion rate into sales, directly impacting the ROI. In addition to sales and income growth, SEO offers other non-financial benefits that cannot be measured solely in ROI assessment. SEO improves brand awareness as users see your website in search results on Google and link to it, making your brand image stronger. Improved brand awareness through SEO increases branded and direct traffic to your website. Compelling content designed for SEO purposes keeps your audience interested in your website, products, and services. Investing in SEO provides not only tangible results in conversion and sales but also non-financial advantages such as brand awareness and user engagement.
